Reactoo

Game Production · Fully automated

BROADCAST-QUALITY MATCHDAY,
NO CREW.

Run a full broadcast for every fixture — live clipping, replays, scoreboards, graphics and ads, all automated. The team you needed to produce a game just got a lot smaller.

Book a demoHow it works

Trusted by clubs, broadcasters and rights holders

SkyBBCDAZNManchester CityAFTVRTVDetroit GPGNIndyPulltab

What is automated game production?

EVERY MATCHDAY,
BROADCAST-GRADE.

Live clipping, replays, scoreboards, branded graphics, lower-thirds and in-play ads — the components of a TV-grade broadcast, automated so a small team can run them.

Reactoo runs the production layer that a gallery, vision mixer and graphics operator would normally handle. Your team announces, commentates and directs; the platform handles the rest.

The output is broadcast-grade, distributable to your owned channels, OTT, social or any streaming destination.

What you get

EVERYTHING A LIVE TRUCK
WOULD HANDLE.

Multi-commentatorMultiple commentators on cam and mic together — anywhere in the world.
Scoreboards & game clockBranded scoreboard and live game clock, tied to your sport's rules.
Replays & clippingLive clip and replay during the game — push to social as it happens.
Smart automationPre-built rundowns and rules-driven graphics — minimal operator overhead.
In-play ad integrationRun sponsors as overlays, lower-thirds and full-bleed slots — programmatic-ready.
Distribution-ready outputStream to your owned channels, partners, social or any RTMP destination.

Customer story · LiveBarn

26 SPORTS,
ONE PLATFORM.

LiveBarn ice hockey production running in Reactoo

LiveBarn

LiveBarn used Reactoo to scale game coverage from a single sport to the full Lake Conference Network — 26 sports, broadcast-grade output, no extra crew. Every fixture is self-produced through the platform, with sponsor inventory and branded segments running alongside.

  • 26Sports covered
  • 8×Faster turnaround
  • 0External crew
  • NewSponsor revenue

Reactoo turned what used to take days into hours — and helped us win rights to every sport in the network.

— Pete Waggoner, Director of Hockey Media Services, LiveBarn

FAQ

QUESTIONS ABOUT
GAME PRODUCTION.

What sports does it support?
Most sports with a scoreboard and a game clock — football, ice hockey, basketball, lacrosse, rugby, cricket and many others. The platform is rules-driven, so new sports can be added without rebuilding the engine.
Can it integrate with existing scoreboards or data feeds?
Yes. The platform supports scoreboard data integrations and external data feeds — the on-screen graphics update from the source you already use.
How many camera inputs can we run?
Multiple. Switch between them live or set up automatic cuts based on game events.
What about replays and slow-motion?
Live clipping is built in. Mark a moment, generate a clip, push it back to air or to social — without a separate replay operator.
How do we monetise this?
In-play ad integration is built in. Sponsor inventory can run as overlays, lower-thirds, full-bleed slots and pre-roll on owned distribution. Programmatic-ready.
How much crew do we need to run a game?
Often one person. Commentary and direction can be combined; the platform handles the graphics, scoreboards, clips and replays automatically.

Ready when you are

See game production running on your sport.

  • Tell us your sport, your fixture volume and your distribution setup.
  • We show the platform running a live production for a game like yours.
  • You go live within a week — broadcast quality, no crew.
Book a demo